For beauty & wellness brands
We make brandsgo big onTikTok.
Strategy. Creators. Content. LIVE. Paid ads. Built for growth.
Get your free audit
TRUSTED BY TOP TIKTOK BRANDS
Real brands, real sales
What happens when TikTok Shop is run properly.
We drove 316% uplift in affiliate GMV within 6 weeks for Made by Mitchell
The challenge
The number 1 beauty brand on TikTok, struggling to hold a Top 10 spot as competitors scaled affiliates. Affiliates were only 25% of TikTok Shop revenue, around £100k a month, with no strategy and no internal resource.
What we did
- 01Every SKU got a strategy: low-ROI to top performers, high-stock to refundable samples, slow movers re-briefed, low-margin removed
- 02Scaled sampling to 600 per month with a tiered recruitment strategy, segmenting creators into Stars and VIPs
- 03Community engagement: weekly briefs, creator announcements, targeted DMs and incentives beyond cash and commission
- 04Top performer programme: top 30 creators a month with 1:1 calls, personal targets and priority gifting
Monthly affiliate GMV
Everything you need to grow on TikTok
Built for beauty and wellness brands, from shop set-up to live selling.
Your TikTok Shop, set up and run properly
We run the back end of your shop so every product is ready to sell and every campaign lands.
Book a callThe problem
Good creators, weak shop
Creators send traffic to listings that don't convert. Campaigns go live without the right offers. Shop health slips and nobody notices until sales drop.
What's included
- Product upload and listing set-up
- Product image creation
- Title, description and listing optimisation
- Promotional strategy: campaigns, vouchers and flash deals
- TikTok Shop CRM to bring buyers back
- Shop health monitoring: ratings, dispatch times and violations
Let's work together
Tell us about your brand. If we're a fit, you'll book a 20-minute call where we show you 3 things we'd change in your TikTok Shop, free.
Who we're a great fit for
- £20k+ a month outside TikTok, or £10k+ on TikTok Shop
- A product that suits TikTok, or you're open to advice
- Already visible somewhere, or ready to build fast
- Ready to back sampling, creators, content and testing
Meaningful revenue
You're making £20k+ a month outside TikTok, or £10k+ a month on TikTok Shop.
Strong product fit
Your product suits TikTok audiences, or you're open to advice on branding, packaging and offers.
Active brand presence
You're already visible somewhere (Instagram, PR, retail), or ready to build a TikTok-first presence quickly.
Ready to scale
You'll back what makes TikTok Shop work: product, sampling, paid creators, content and fast testing, with us leading.
From first call to launch
4 simple steps to take your brand from zero to consistent TikTok sales.
Discovery call
A 20-minute call to understand your brand and goals. We bring a free audit of your TikTok Shop with 3 things we'd change.
Bespoke proposal
A tailored plan covering strategy, creators, content and the KPIs we'll use to measure success.
Contract + onboarding
You sign, we onboard your team into our process and run a kick-off call so everyone's aligned from day one.
3-month launch plan
We map out your first 90 days: creators, content and paid ads. Then we start straight away.
obsessed!!
where is this from?
just ordered